Film and Transmedia storytelling - The Fashion experience

Description of the modules

Here you find a description of the different modules on the exchange programme "Film and Transmedia Storytelling - The Fashion Experience." 

The classical Fashion Film

Module 1 (10 ECTS)

a) Creative Methods: 

  • Teamwork, networking, acknowledging and appreciating cultural diversity, and concept workshops 

b) Diving into Fashion:

  • Fashion brands, the fashion scene today, and fashion business 

c) Diving into Film Production: 

  • Storytelling, producing, hands-on production and postproduction, production design  

 
The narrative Fashion Film 

Module 2 (10 ECTS)

a) Fashion Film Analysis: 

  • Fashion film analysis & storytelling, fashion film trends and art film analysis, integration of storytelling and production design, and visual conceptualisation.

b) Fashion Filn Production 

  • Market understanding and client management

c) The Processes in Fashion Film Production: 

  • From client to brief, final implementation of the production and preparation of distribution plans.

 
Fashion Transmedia 

Module 3 (10 ECTS) 

a) Fashion Transmedia Production: 

  • Transmedia branding and analysis

b) Transmedia Tools: 

  • Workflow, user journeys and transmedia treatments

c) Fashion Transmedia Production: 

  • Market understanding, pre-visualisation, production workflow and final client presentation.

 
Note:

All modules are project-based, each ending with a graded exam. The course content may be subject to changes.