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Global Business Communication I
Code
GBE-GBC 1
Version
1.0
Offered by
Global Business Engineering
ECTS
5
Prerequisites
Admission requirements for the Global Business Engineering Programme or similar (Advanced level). Test required for international students.
Main purpose
The purpose of this course is to develop the students’ linguistic abilities and general communicative competences in English focusing especially on communication in a professional context.
Knowledge
After the course the students should be able to:
• understand the international business environment.
• describe communication models.
• explain the writing process.
• identify approaches to writing routine, positive and negative messages in English.
• describe presentation techniques in English.
• account for different aspects of professional writing.
• account for different aspects of the semester theme.
Skills
After the course the students should be able to:
• analyse a communication situation as to target group, message, choice of communication channel etc.
• communicate precisely and with a varied vocabulary in English, orally as well as in writing.
• develop material to be used in a company’s internal as well as external communication using correct terminology, syntax and stylistics.
• discuss linguistically complex texts in English.
• apply relevant terminology within business and technical subjects.
• apply relevant communication models.
• present the results of self-studied subjects in English professionally.
• write a project report in a professional style used in business communication and according to the guidelines for writing reports.
• present the results of the project work orally in a clear and concise language.
Competences
The students should, in their project work, during their internships, and in their future jobs as global business engineers, be able to:
• apply selected relevant approaches when writing professional business messages.
• communicate effectively and professionally with a company’s internal and external stakeholders, using correct terminology and syntactically correct structures in speech and writing.
• interact and cooperate with people from different cultural backgrounds.
• critically acquire new knowledge within relevant job-related areas
Topics
Teaching methods and study activities
The semester workload equals 150 hours of student work comprising compulsory written and oral assignments, compulsory presentations of self-studied subjects as well as a number of grammar exercises.
Examples of subjects that can be dealt with during classes:
Business communication, including building blocks for effective messages, adapting your message to your audience, planning, writing and revising, communicating across cultures, creating goodwill, finding, analysing, documenting information, verbal and non-verbal communication, working and writing in teams. International business. English grammar and vocabulary. Area studies.
Teaching methods:
The teaching methods will be a combination of class work, pair work, group work and problem-based tuition. The students are required to participate actively in the lessons.
Resources
Courtland Bovée & John Thill, Business Communication Essentials, latest edition, Pearson (Global edition) or similar book.
Additional course material, articles, videos, exercises, etc. will be distributed via itslearning.
Evaluation
Examination
Prerequisites for exam:
The mandatory course activities (one individual test, a group presentation, and a written group assignment) must be completed and handed in before deadline and accepted/approved by the lecturer.
Exam type:
4-hour written exam with external examiner.
Tools allowed:
All aids are allowed except access to the Internet.
Grading criteria
Additional information
Responsible
Associate Professor Birgitte Balsløv and Associate Professor Helle Neimann Olesen.
Valid from
8/1/2021 12:00 AM
Course type
Keywords