Language:
The programme is taught in English.
The course:
Exploring new creative workflows
The creative industries are undergoing rapid transformation as generative AI introduces new ways of developing and producing film. Rather than focusing on fixed methods, the course emphasises exploration and experimentation - investigating how emerging tools can inform and expand film development, visualisation, and production.
Working with AI brings renewed attention to core artistic questions such as authorship, control, and intention. Students are encouraged to critically engage with these dynamics while developing their own creative approaches.
Building knowledge through practice
The course introduces new methods and perspectives that reflect how film production is evolving. Through hands-on work, students develop practical experience with generative tools and workflows, focusing on how they can be meaningfully applied within a filmic context.
A significant part of the teaching and supervision is delivered by industry professionals, ensuring a close connection to current practices.
Generative and hybrid production
Students explore both generative filmmaking as a creative foundation and hybrid workflows, where AI-driven elements are combined with live-action material within the production process.
The programme provides access to facilities such as the AI Frontier Lab, where students can experiment with different approaches - from generative techniques to workflows that integrate AI into more traditional film production.
A dedicated creative environment
Students take part in all teaching and develop their projects within a dedicated creative workspace. With access to professional equipment and production facilities, they are able to test ideas, experiment, and realise their projects in practice.
The environment is designed to support collaboration and exchange, and students typically form strong connections across the international group.
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More information:
Learn more about the department of VIA Film and Transmedia