Design and Business

Get a bacholor’s degree by adding the Design and Business top-up to your AP degree and work in the fashion- and lifestyle industries. You can pursue a career in e.g. fashion design, retail, communication, branding or concept development. You can chose between 3 different specialities.

Type

Bachelor top-up

Duration

1 ½ years

Campus city

Herning

Study start

August

Internship

10 weeks

About the Design and Business study programme

  • Overview of the Design and Business study programme

    While the AP degree in Design Technology and Business provides you with excellent tools and a fundamental insight into the fashion and lifestyle industries, the top-up programme allows you to delve deeper into your chosen speciality.

    The programme is structured around:

    • Common projects for all specialities at Design and Business
    • Speciality modules
    • Elective courses
    • Internship
    • Final bachelor’s project

    Read more about the content and subjects in the curriculum for the programme.

    Teaching methods

    At the top-up programme, the teaching is project-oriented with a primary focus on your speciality.

    The joint projects in the 1st and 2nd semesters ensure that the collaboration between design and business continues, giving you deeper insight into your future colleagues’ areas of expertise. Thus, you will already experience during your studies, how important it is to be able to collaborate to realise an idea.

    The programme combines theory, guidance, and self-study. Therefore, it is a prerequisite that you are mature enough to work independently on longer projects.

    Common projects

    The projects in these modules are for all specialities and are based on a collaboration between design and business. The tasks are solved collectively, and the goal is to strengthen the cooperation between creative interests and the business side, as well as to achieve a result that can be realised in the real world.

    Speciality module

    The speciality module consists of subjects and projects centred around the core areas of the chosen speciality. Read more under the individual specialities.

    Elective courses

    The elective course allows you to supplement the joint part and the speciality modules with a subject of your interest.

    Internship

    During the 2nd semester, you will undertake an internship for 9-12 weeks. The internship provides you with insight into your speciality, work experience, and expands your network in the industry. It is possible to do your internship in Denmark or abroad.

    Final bachelor's project

    The programme is concluded with a bachelor's project, which you formulate yourself. You have 9 weeks to work on the project, after which you will undergo an oral examination. Upon completion of the programme, you will hold a Professional Bachelor’s Degree in Design and Business.

    See facts and figures about the programme.

  • Admission requirements

    To be eligible to apply for the international BA top-up degree in Design and Business you need to have completed one of the programmes from the list below. 

    • An AP Degree in Design, Technology and Business, AP Degree in Multimedia Design and Communication, AP Degree in Production Technology, AP Degree in Marketing Management or similar. 
    • Bachelor in either Design or Business from an international university/university college.  

    English proficiency requirements and certificates 

    All study programmes taught in English have requirements for English proficiency. Go here to find English proficiency requirements and how to document these.

    Admissions assignment

    When applying for the BA top-up degree in Design and Business, you are required to complete an admissions assignment for the speciality you are applying for. 

    You will have 2 weeks to finish the assignment. The precise deadline and further details can be found in the assignment. 

    It is very important that you follow the guidelines explained in the assignment. If the guidelines are not followed precisely, your assignment may not be evaluated.

    Assessment of your application

    All applicants applying before 15 March, 12:00 noon will be assessed based on the following:

    • Exam results from previous studies
    • CV and transcript of records (must be uploaded in WISEflow with your admissions assignment)
    • Admissions assignment - you are required to do an admissions assignment for each of the specialties you wish to apply for. Learn more under How to apply

    Credit transfer

    Students who have completed relevant study activities at an institution of higher education may be allowed to transfer their credits to VIA, which may exempt the student from exams/courses of a study programme.

    Read more about credit transfer at VIA University College.

    Appeal – due to legal matters

    You can file a complaint with the Danish Agency for Higher Education and Science, if the complaint concerns legal matters related to your decision. The deadline for submitting a complaint is 2 weeks from the day the decision is informed.

    This means that you can complain, if you believe the decision violates applicable laws, such as the Public Administration Act, the Act on Gender Equality, and general principles of administrative law. You cannot complain about academic assessments and specific judgements.

    If you still believe the decision violates applicable laws, you must send your complaint to VIA University College at apply@via.dk, no later than 2 weeks after the decision is informed. If the case is not reopened, VIA will forward the entire case to the Danish Agency for Higher Education and Science.

    Complaint Manuals Guide — English (ufm.dk)

  • Apply here (the application portal is open from 1 February to 15 March 12:00 noon)

    Go here for a complete step-by-step guide on how to apply to Design and Business 

    The area code for the programme is 440100

    Application deadlines

    The application portal opens on 1 February every year. Deadline for international applicants is 15 March at 12 noon.

    Available study places

    Any available study places will be published as soon as possible after the deadline here.

  • Students at Design and Business are a mix of students who are either new to Denmark, new to campus Herning or very familiar with the campus.  Students who have completed their AP degree elsewhere in Denmark or abroad are invited for an introduction just before the study start.

    Expect to meet international students from all over the world as well as Danish students in your classes.

    Theory as well as practical classroom teaching

    At the first semester of the Design and Business study programme, you will work cross-professionally, and project oriented with students from the other specialties. This means that you will get insight into other specialties than your own and learn how important it is to get a common understanding of each other’s skills. At the end of the 2nd semester, you are going on a 10-week internship at a business or organisation in the fashion- or lifestyle industries. We recommend that our international students take the internship in Denmark to grow your network, learn about Danish workplace culture and increase your chances of landing a job after graduation. 

    Theory and practice are combined in teaching, as is classroom teaching and project-based. Assignments and projects are carried out individually as well as in study groups. You/your group will get guidance and feedback continuously. Often a project will be concluded with a presentation of your results.

    In addition, our workshops and labs will be included in the practical teaching.

    Collaboration with the industry

    A large part of the teaching is based on collaborations with the lifestyle industry and/or cases founded in the business. This means that you get very close to the industry you will be working in in the future already during your studies.

    The environment around Campus Herning is unique in the sense that a large part of the fashion industry in Denmark is centred in central Jutland, so you will find the headquarters of major players in the Danish fashion industry close to campus. In addition, the industry organisation Dansk Mode og Tekstil (Danish Fashion and Textile) is located right next to campus and has a long-standing collaboration with VIA and students are free to use their trend library for research.

    Full time studies with preparation

    As a student at Design and Business, you should be aware that you are expected to put in an independent study effort and cooperate with your fellow students. The programme is full time and requires an average of 40 hours of studying per week.

    Expect to have teaching on campus 2-3 days per week, days varying from week to week. The remaining days are self-study days for reading, working with your study group and on projects.

    Study environment

    The study environment in Herning is buzzing with creativity. 

    When it comes to social activities on campus, we have a cozy Friday bar run by students. In addition, events relevant to your studies as well as social events take place on campus throughout the year, e.g. lectures, career days, yoga, and Christmas events. Find events here:

    You have access to campus from 7 am to 10 pm with your student card. This includes workshops and labs, i.e. material laboratory, flat screen, and digital print, knitting workshop, embroidery workshop and sewing machines, which can be used for your projects and assignments.

    The on-campus incubator also known as The Garage offers guidance to students interested in starting their own business, and hosts industry relevant courses and workshops for and by students throughout the year. This could be photography course, trend forecasting, From Design to Reality, Creative Idea Festival and much more. 

    Campus Herning consists of five beautiful buildings in Birk Centerpark. The surrounding areas are full of atmosphere, art and architecture and the closest neighbours are the HEART, Carl-Henning Pedersen, and Else Alfelts Museums which students have free access to. In addition, the campus has an international student environment with students from all over the world.

    Read more about Campus Herning.

    Study start

    The first day of the semester is a study start/introduction day. After that, students work on their “Design and Business projects” for two weeks before they are introduced to their classes. 
    We start in the middle of August. The final programme and dates will be announced at MyVIA, VIA’s portal for students. You will get access to the site once you are enrolled at one our programmes.

  • Whether you need to pay tuition fee or not depends on several criteria. For further information, go to the Tuition Fees page.

    Payment schedule and Terms of Payment for Design and Business (pdf)

    Terms and agreements

    Terms and agreements between partners and VIA University College can be seen in the different contracts under:

    Code of Conduct (pdf)

    Living Costs

    You should expect average monthly living costs between DKK 5000 and 7000 (roughly 650 - 900 EUR), including accommodation. Learn more about cost of living in Denmark.

    Financial support

    Danish students can apply for SU. The bachelor's degree programme is approved for SU for the official duration of the programme. Foreign students are not eligible for the Danish educational support scheme (SU). Some exceptions are made for refugees and relatives of refugees and other foreign citizens. EU citizens may be eligible for SU, if they have a contract for 10-12 work hours per week. More information about SU for foreign students.

    Scholarships

    Each year, VIA awards a limited number of scholarships to highly qualified students from countries outside the EU and the EEA. The scholarship can be applied for by all current, international, and tuition-fee-paying students who have completed the first year of studies at VIA (2 semesters). This means that first year students cannot apply for a scholarship. A maximum of two full semesters can be awarded during studies at VIA.

  • During the 2nd semester, you will get the chance to try out your skills in an internship at a company your choice for 10 weeks.

    Your internship can take its starting point in your speciality and involves the various disciplines from the value chain of the company. The purpose is to give you thorough insight into the work processes. You learn the importance of close co-operation between different functions in a creative business and the importance of working in interdisciplinary teams.

    After the placement period, you must hand in a written assignment. The problem statement of the assignment is made in co-operation with your internship host and will constitute the basis for both your work at the company during the internship and the basis for your assignment.

    The list below shows you examples of companies that welcome interns from Design and Business: 

    • Bruuns Bazar
    • Aller Media
    • H20 Sportswear
    • DK Company
    • Bestseller
    • House Doctor
    • Minus
    • Han Kjøbenhavn
    • Kopenhagen Fur
    • Headstart Fashion
    • Says Who

    You are responsible for finding an internship, but our internship coordinators are happy to help you with suggestions and contact information.

    The internship can take place in Denmark or abroad, but at VIA we recommend international students planning to settle and work in Denmark after graduation to take their internship in Denmark, as it is a great opportunity to build a professional network.

  • At VIA, we want to ensure that all students have an international element in their studies, either by doing an exchange or internship abroad or by participating in international activities at home. See examples of how students obtained international elements here, or read more about internationalisation at VIA in general here.

    In other words, you will be able to ad an international profile to your education, no matter which speciality you chose. In an industry that is inherently international, this is very important for your future employability.

    Exchange

    You can go on exchange anywhere in the world. The industry you plan to work in, works globally, and a semester abroad is an obvious opportunity to gain international skills. An exchange will not prolong you education if you are able to transfer the credit you gain abroad.

    We have a number of partner institutions around the world. Learn more about exchange and how to apply at our study portal My.via.dk.

    Internship abroad 

    Taking your internship abroad is also an option. You will gain linguistic and intercultural skills, which can be used in your future career. In addition, you will also get the chance to extend your network at an early stage of your career. At VIA we recommend international students planning to settle and work in Denmark after graduation to take their internship in Denmark, as it is a great opportunity to build a professional network. 

    Study trips 

    During your studies you will be given the opportunity to go on study trips based on specific themes. 

    Whether the trips are within Denmark or other countries, the goal is to learn about companies within the fashion or lifestyle sector. This will provide you with plenty of experience and knowledge that will be useful in your future career.

  • If you have any questions about our study programmes or just need to confirm your choice of education, our student counsellors are always at your service. 

    A student counsellor can help you with: 

    • Questions about VIA's study programmes at VIA Design, admission requirements, selection criteria and admission procedures 
    • Guidance about how you qualify yourself for admission or perhaps suggestions for other study opportunities if you are rejected/not admitted 
    • Accommodation and living costs in Herning 

    Anne-Louise Degn Stagstrup
    Student counsellor

    T: +45 87 55 05 48
    E: design.info@via.dk

    You are also welcome to contact us if you have any general questions about VIA 

    VIA Design & Business
    Birk Centerpark 5
    DK-7400 Herning 

    T: + 45 87 55 05 00
    E: herning@via.dk 

Meet students and graduates

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Video: VIA Design og Business x FDB Møbler & SELECTED

Get behind the scenes of the 2020 joint project at the Design and Business programme where students collaborated with two Danish brands

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